Flock Boston - Photo Shoot / by Sarah

I am having so much fun photographing Flock boutique in Boston’s South End.  We are shooting everything from store front to beautiful detail shots for use on their new website and press materials.  The website is being designed by non other than Jessica Sutton Graphic Design.

Owner Danielle Kupsc, has created a dreamy, whimsical space though one of a kind furniture, handcrafted wall installations and meticulously selected merchandise by Danielle herself.  The clothing, jewelry and home decor selections reflect Danielle's commitment to supporting one of a kind artists, designers and craftsman.  Every piece has a story.  In fact, the store will be featured in this month's WWD. (I’ll track it down and keep you posted.)

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We will be doing some additional shots this weekend as the shop installs an amazing mossy wall art.  I can’t wait to shoot it.  Stay tuned for Flock’s full website soon!